Naturally, Simons

By Amy Asin & Asha Pratt-Johnson

merit / 2021 / Simons Student


Naturally, Simons

The Naturally, Simons campaign is inspired by their eco-conscious initiatives. Simons is serving the environment through organic and recycled materials, natural dyes, and low-impact processes to name a few. These efforts are worthy of celebration. Surrealism and symbolism are used to show that Simons is eco-friendly and high fashion. Models are placed into natural settings. Their outfits blend into plants that symbolize Simons's sustainable practices. The line Naturally, Simons also suggests that buying from Simons is a natural choice.

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