There’s plenty of ways to get to Cannes. Planes, boats, hallucinates. But the NAC is by far the cheapest and most fun. Pay the entry fee, download the brief for your preferred category and submit your ideas. If you win, you get an all-expense paid trip to Cannes. Which is way more fun than a peyote-induced mind-trip to France... for the most part.
Browse 2016 categories to see how both can get there.
